Job Description

The Senior Specialist, Email Marketing will play a critical role in the development, execution, and optimization of strategic email marketing initiatives for the our client. This role supports multi-channel fundraising efforts and customer experience enhancements by managing high-volume email campaigns from concept to completion.

We're looking for an experienced email marketer who thrives in a fast-paced, collaborative environment and has the technical acumen, creativity, and project management skills to drive meaningful engagement and results.

Location: 100% Remote

Duration : 9 months (possibility to extend or convert)

Pat Rate: $35.00 - $52.55/hour 

Key Responsibilities

• Support and execute coordinated, multi-channel marketing strategies to enhance the donor and constituent experience.
• Manage end-to-end email production: planning, content integration, testing, deployment, reporting, and optimization.
• Own and maintain the clients email calendar, ensuring alignment with broader marketing goals and campaign schedules.
• Collaborate with internal stakeholders and cross-functional teams to define and deliver email communications that meet business objectives (fundraising revenue, event participation, mission engagement).
• Implement and optimize customer journeys using Salesforce Marketing Cloud (SMC) and Pardot.
• Leverage performance data to inform strategy, identify trends, and refine campaign effectiveness.
• Serve as platform subject matter expert; support internal training and resource development.
• Ensure compliance with privacy and spam regulations, including CAN-SPAM, GDPR, and other global standards.
• Stay current on email best practices, technologies, and nonprofit fundraising trends.

Job Requirements

Required Skills / Qualifications:

• Minimum 5 years of experience in email or digital marketing, preferably in a nonprofit setting.
• Proficient in Salesforce Marketing Cloud and Salesforce Pardot.
• SMC Email Specialist certification (can be completed upon hire).
• Strong technical skills: working knowledge of HTML, with experience in AMPScript and SQL preferred.
• Hands-on experience with marketing automation tools and platforms.
• Experience using analytics tools (e.g., Google Analytics) and third-party testing platforms (e.g., Movable Ink, Email on Acid, Return Path).
• Proven ability to manage multiple campaigns and deliverables simultaneously in a fast-paced environment.

Preferred Skills / Qualifications:

• Demonstrated success in launching and managing high-performing email campaigns.
• Understanding of nonprofit marketing, digital engagement, and peer-to-peer fundraising tactics.
• Positive, self-starter attitude with assertive follow-through and a keen eye for detail.

Aleron companies (Acara Solutions, Aleron Shared Resources, Broadleaf Results, Lume Strategies, TalentRise, Viaduct) are Equal Employment Opportunity and Affirmative Action Employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, genetic information, sex, age, disability, veteran status, or any other legally protected basis. The Aleron companies welcome and encourage applications from diverse candidates, including people with disabilities. Accommodations are available upon request for applicants taking part in all aspects of the selection process.

Applicants for this position must be legally authorized to work in the United States. This position does not meet the employment requirements for individuals with F-1 OPT STEM work authorization status.

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