Job Description

MEATER® Copy Writer

MEATER is the creator of the wireless meat probe category, inventing the #1 smart thermometer in the world. We've spent the last 10 years delivering innovation to a community of cooks across the globe providing them with the tools they need to take on any cooking adventure, confidently. MEATER is also part of Traeger, Inc. who has been revolutionizing outdoor cooking for over 30 years. Together, we’re redefining the way people cook and enjoy food. We exist today as a powerhouse of disruptors, innovators, and food fanatics, committed to bringing people together through world-class products and exceptional experiences. When you join our teams, you’ll be part of a culture that thrives on collaboration, creativity, and a shared passion for top-quality results. If you’re driven, dedicated, and ready to contribute to two of the most exciting brands in the culinary world, come cook with us!

What You'll Do:

MEATER’s copywriter is a key member of the Creative Department, responsible for crafting MEATER’s voice for all written assets. We’re not only a cooking solution company but also a lifestyle brand that maintains a fun, disruptive personality that the copywriter will use to engage our audience. This position will work in collaboration with the marketing and product management teams, helping develop campaign ideas and writing copy for all consumer and dealer-facing needs. The copywriter will also work closely with SEO, ensuring all web content is optimized to the fullest.

How You'll Help Us Win:

• Write all copy for MEATER web content, product pages, consumer and dealer-facing catalogs, email campaigns, radio scripts, packaging materials, print collateral, SEO meta descriptions, etc.
• Ensure all copy is on-brand for MEATER and demographic-appropriate as well as creative and engaging
• Collaborate with marketing team to develop creative campaigns and messaging for all consumer-facing initiatives
• Work with SEO manager to ensure important keywords are used in all web copy and find creative ways to optimize overall website
• Meet strict deadlines for print dates and digital launch dates
• Proofread all copy and ensure that it is free of grammatical errors
• Work independently to manage schedule and complete projects on time
• Meet with necessary MEATER teams/individuals to gather information needed for content
• Concept names and product positioning for new products, including grills
• Work closely with designers and videographer to find creative solutions and keep content fresh and engaging
• Edit and mentor contract writers as needed
• Stay on top of food trends, research recipe and food writing, and familiarize yourself with outdoor cooking methods and terminology

What You'll Need to Succeed:

• Excellent verbal and written communication skills, with originality and ability to work under pressure
• Proven ability writing and editing digital assets, printed assets, and other marketing materials
• Vast grammatical knowledge and editing skills
• Minimum 3 years of writing and editing experience, preferably for a consumer goods company or lifestyle brand
• Bachelor’s degree in English, journalism, or creative writing or equivalent professional experience
• Ability to execute projects quickly and efficiently and collaborate well with a team
• Demonstrated ability to work under pressure and in a fast-paced, deadline-driven environment
• An interest in or willingness to immerse yourself in the world of food and cooking

Why You'll Love Working Here:

• Join an inspired group of individuals always looking to challenge the status quo and deliver world-class creative.
• We want our creative to be fun and we also want to have fun creating it!
• Culture of risk-taking, innovation, & quality
• So. Much. Food.
• Have an outdoor lover’s paradise in your backyard
• Work within 45 minutes of 7 world-class ski resorts
• Access to Ski Utah Gold Passes for free skiing, riding, & mountain biking
• Full medical/dental/vision package to fit your needs
• 401k to help you plan for the future
• Individual development programs & initiatives to help you grow professionally
• Great discounts on all things MEATER
• Did we mention all the food?

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